Redesigning the Health-Care System

If you have trouble reading this e-mail, go to http://www.businessweek.com/innovate/newsletter/index.html

SEARCH SITE Advanced Search

July 8, 2010
Innovation & Design A weekly guide to innovative people, ideas, and companies

NEWS  THIS WEEK'S TOP STORY VIEWPOINT Redesigning the Health-Care System Health-care executives need to take a leaf from Apple's playbook and consider a patient's experience with the whole system   MORE TOP STORIES INNOVATION ROI Doesn't Mean 'Return on Ignorance' Too many companies are diving into social media without thinking a project through. Brian Solis has some thoughts on a better way to use these new tools INNOVATOR Innovator: Howard S. Jonas The telecom company he founded, IDT, lost 99 percent of its value. Now, Jonas is counting on Colorado oil shale for his comeback STRATEGY & INNOVATION • From Strategy and Innovation Six Questions Every Would-Be Innovator Should Ask How successful innovation can be shaped from the beginning of a project—by asking one question at a time BLOOMBERG NEWS Egyptian Archaeologists Discover Rock-Hewn Tombs at Saqqara Two rock-hewn painted tombs have been discovered in the ancient Egyptian necropolis of Saqqara  BW MALL   SPONSORED LINKS T. Rowe Price  No-load mutual funds and 401k rollover. Get Started Now. Telecoms World Summit, 2010  Join CEOs of global telecom industry in London, United Kingdom this September. Register for the SAP BI Resource Center  Feel empowered by making effective, informed decisions based on solid data. Online Meetings Made Easy™.  Hold your meetings online for just $49 a month. Try GoToMeeting free. GoToMyPC™ - Official Site. Try It Now!  Access To Your PC Anytime, Anywhere. No Installation Required. Free Trial! Buy a link now! This newsletter is a FREE service provided by BusinessWeek.com. To sign up for other newsletters, cancel delivery, change delivery options or change your e-mail address, please go to our Newsletter Preferences page. If you need other assistance, please contact Customer Service or contact: Wanda Cooper BusinessWeek Customer Rights Communications Data Services 1995 G Avenue Red Oak, IA 51566 Phone: 1-800-635-1200 To learn more about how BusinessWeek.com applies this policy, you can contact our Marketing Department. Copyright 2009-2010 by BLOOMBERG L.P. ALL RIGHTS RESERVED. Terms of Use | Privacy Notice

Inside: This Week in Innovation This week, Sohrab Vossoughi talks about how health care executives should consider a patient's entire experience with the system to try to eliminate redundancy, wasted effort, and potentially catastrophic mistakes. By using design thinking, they can begin to work to redesign the system so it benefits everyone. Also this week, Brian Solis has some thoughts on a better way to use the medium of social media. -- Helen Walters E-MAIL A FRIEND  |  GET RSS  |  NEWSLETTERS   FEATURED PODCAST New Products Require Quicker R&D Despite financial, economic, and regulatory pressures, companies must hurry along their product development. Standardizing or automating routine processes can help, as Asian leaders are showing   Advertisement   Reader Poll: Special Issue Trouble at the office? In surveys, blogs, polls, and social media, BusinessWeek collaborated with readers to identify problems at work. Together we found answers.     IN YOUR FACE: FROM FIREFIGHTER TO ENTREPRENEUR Reader Dan Miller Writes: "The bright line between invention and innovation: collaboration. It takes a team focused on the customer to be a winner." Sponsored by Tres Generaciones Tequila Tell Us: Are You a Believer in 'Coopetition'?     NEXT: Innovation Tools & Trends >> As turmoil continues to roil economies both large and small, as politicians struggle to figure out how to deal with the conditions of the 21st century, and as the United States and the West heads into what Paul Krugman describes as no less than "The Third Depression", a new way of thinking about management and innovation is making the rounds. It's about people, people. -- Helen Walters POST YOUR OWN COMMENTS Visit Our Other Blogs Auto Beat Bangalore Tigers Blogspotting Brand New Day Byte of the Apple Economics Unbound European Insight Fine On Media Games, Inc. GreenBiz Hot Property Investing Insights Management IQ New Technology in Asia NEXT: Innovation Tools & Trends NussbaumOnDesign Tech Beat Working Parents Advertisement   FEATURED SPECIAL REPORT >> The Value of Design Slide Shows World's Most Influential Designers Most Inventive Companies How Companies Develop Great Leaders The catalyst for this report was the outpouring of reader comments that arrived after a bad-tempered blog post Why Design Matters Good business outcomes treat design as a holistic process that pulls in savvy marketing and research, as well as smart ideas The Value of Design to Startups Design and marketing are way more important than engineering for consumer Internet companies How to Redesign Health Care The health-care system in the U.S. is a mess. But that doesn't mean there aren't opportunities The Role of Design in Business The four basic areas in which design has an important role to play in value creation READER COMMENTS > MORE SPECIAL REPORTS >